What is SEO Marketing?

Websites need a constant supply of targeted internet traffic to succeed and the No1 source for this traffic is search engines.

The way the websites display their results means that realistically if your not on the first page you’re not going to get valuable internet traffic. Research has shown that less than 2% of users reach the second page with over 60% of the clicks focussed on the first three rankings.

Back in the year 2000 it was much easier to rank highly for a keyword than it is today as there was simply fewer sites to compete with. Now you only need ten websites that are doing SEO well to fill the front page and stop you from ranking.

All is not lost as you can help your site rise in the rankings with a little SEO marketing.

I like to think of SEO in two parts. On site SEO which are improvements to your site that can be done in order to make it easier for search engines to rank you for keywords and off site SEO which is creating web sites, blogs & links outside of your site to help you rank for preferred keywords.

We offer both website optimisation services and off site SEO.